Social Media Marketing
45% of the human population is on social media (this number is increasing) with Facebook being the market leader (orbelo.com). With this in mind, SMM is a global market. This is a platform to engage with your customer (or acquire new ones) and improve your brand awareness while saving on costs. As a matter of fact, if SMM is executed effectively, you can be assured of better SEO, brand authority, customer success and much more. We are in an era where for business to thrive, it must be online.
How to improve Social Media Marketing
Goals must be well defined and measurable. Pick the right networks depending on your product/service and implore tools that help you create content and automate posts. etc