12 Social Media Strategies for Marketing to Women

Marketing to Women

Market Segmentation:

“The Importance of Getting To Know Your Customers.

Marketing to Women
Marketing to Women


[Via: BLUE-Powered by Cox Business]

“The study also finds that women purchase bigger data packages than men. About half of female respondents¬†said that they spend over Shs 1,000 to buy mobile data plan while only a third of the male respondents are doing so. Men spend between Sh200 and Sh1000 per month in their mobile data plan.”

Ref: https://www.standardmedia.co.ke/business/article/2001252330/kenyan-women-use-internet-more-than-men

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